Real Estate Mobility – Mobile Offices for Real Estate

So many articles and blog posts that discuss SEO mention the importance of links coming into your site or blog. And, it’s true that this helps, as it should indicate importance, with other sites referring your content. However, too many get involved in reciprocal linking schemes that are less valuable, and are becoming of little value as they’re discounted by the search engines.

If you blog, and you haven’t been using the Trackback feature, you’re missing a huge opportunity to actually build your own links back to your site from other blogs. WordPress, for one, has a box in the post writing screen where you can enter the URL of a site or blog post about which you’re writing.

Say you read a great blog post somewhere that mentions your area, and you’re a real estate blogger. You like the post, and write one of your own commenting on it, with a link to it in your post. However, you should do one more thing. Enter the URL of their post into the Trackback field in your post screen.

Many blogs will receive that trackback, and without any action on the part of the other blog writer, enter a small excerpt from your post into their comment field with a link back to your post. If they are moderating their comments, they will have to approve it, but they usually do soon.

Trackbacks are a way to interact with other bloggers with material related to yours, or even if it’s just of interest. First, you get a great idea for a post on your blog, then you get the value of an incoming link as well.