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Using Special Gmail Addresses for Filters

I write a lot about Gmail, as I use it a lot. This particular feature is available with other email systems, but you’ll just have to check to see if yours is one of them. I’ve done posts on labeling email, and filtering for filing and retrieval. This one makes use of both of those features plus an extended address to give special treatment to certain emails.

Let’s use an example email address of    YourName@gmail.com.   Now, if you want to do something special with certain emails, you can add an extension to the first part of the address with a “+.”  Now it might look like this:  YourName+special@gmail.com.  The word “special” can be anything, even a person’s last name or other unique word you want to use.  Gmail will deliver the email because the first part before the “+” is a valid address.

Now, all you have to do is to create labels or filters to do whatever you want automatically with emails sent to this special address.  Here are some ideas about how you might use this feature:

  • Use a transaction number or ID after the +, giving this address to participants in a transaction.  You can then automatically capture all transaction related email in one place.
  • Use this feature to create a request email from your website or elsewhere that responds with a Gmail canned response.  You can deliver special reports this way.
  • I use it for research, creating labels that match the words after the +.  Thus, any site I find that would be a good tech topic, I send with a “+tech.”  It gets filed away automatically to my tech research label.
  • Use for ordering things, or for sites where you might want to be rid of them later, as you can do auto-delete when you no longer want email from them.

I’m sure that you can think of lots more to do with this feature, as it’s quite handy.



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