Tag Archive for ‘Blogging’
Getting WordPress Post Excerpts Right
This post came about due to a problem with this theme (The New Yorker) and the fact that it blew up columns when I inserted large images or videos into posts. You can see that this theme, patterned after the New York Times website, has a number of narrow columns. As long as I stuck to text and small images, I was fine.
Plugins – Notes in Your WordPress Posts
Most of us frequently have text in a post to which we want to call attention. It might be a tip, hint, warning, or other text that we particularly want the reader to notice. Of course, we can bold or italicize, or change font size or color.[note]However, doesn’t this do a great job
Don’t Ignore Trackbacks for Incoming Links
So many articles and blog posts that discuss SEO mention the importance of links coming into your site or blog. And, it’s true that this helps, as it should indicate importance, with other sites referring your content. However, too many get involved in reciprocal linking schemes that are less valuable, and are becoming
The Reality of Copyright – Some Free Protection
On the Internet, the theft of intellectual material is rampant. There are numerous technical ways and tricks to scrape content from websites and republish it. Google says that the original source will not be penalized for duplicate content, and that subsequent publishers will get little credit for it. But, the search engines aren’t the only
Subscription Content – Billing for Blogging
Do you want to write for a blog, but not do it all for free? Does your knowledge and business lend itself well to sharing your expertise via a blog? You can create blog content for subscription without hiding the entire blog with WordPress and the MemberWing plugin.
This site
Plugin – Add Post Footer
The Add Post Footer plugin is one that I use on every WordPress blog I set up. It’s trouble-free, and you get flexibility in adding HTML code to the bottom of every post. What might you want this plugin for?
- Adding a disclaimer for legal reasons
- Promoting your RSS
If You Blog – An Email Newsletter is a Snap
There are several studies that show that less than 10% of American Internet users know what an RSS feed is, and how to use a feed reader to receive them. So, you are writing this great and regular content for your blog, and 90+% or your target audience must make an effort to remember to
If You’re Selling Expertise – Show It
Whether a real estate agent, mortgage broker, attorney, accountant or other consulting professional, your product is a service. That service is derived from your education, experience and specialized training in your discipline.
Today’s consumer, or in your case, client, is one who recognizes that they need your expertise. If they didn’t, they wouldn’t be on the
Why Should You Blog? – For Business
Sit in on any group of professionals, consultants, Realtors or mortgage brokers, and you won’t wait long in a marketing discussion to hear about blogging as a strategy. The question is a whole lot broader than websites, blogging or email marketing.
What they are likely to NOT be discussing is the viewpoint and
Content For A Consulting or Professional Blog
The difference in promoting yourself and services in the blogging world is that you really must SHOW what you know, not TELL what you know. A high percentage of professional services blogs are ineffective at generating business because they are simply billboards, no different from a magazine ad saying “I Am The Greatest!”
This doesn’t work.
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