Real Estate Mobility – Mobile Offices for Real Estate

Good Advice on CRM – Customer Relationship Management

A post this morning about CRM over at Bloodhound Blog by Mark Green is right on the mark.  Actually, though I hit all of the required information and much more in the custom CRM databases here, I’ll take another look to see if there is more I can do. Garbage in / Garbage out is [...]

PPC Lesson 3 – Google Keyword Tool

An effective PPC strategy involves more than just writing some ads and choosing some keywords and phrases. There are several very important things you must do, and they are related with success depending on getting them all right:

PPC Lesson 1 – Why Do It?

The best way to illustrate why one would want to invest in PPC, Pay-Per-Click, marketing is to compare it with what you’re spending money on now. As I’m most familiar with PPC for the real estate business, I’ll use it as my example. However, all of this information should apply to many businesses.

Keep Up With Your PageRank

Are you one who has multiple websites and blogs. Or, perhaps you just forget to keep up with some performance statistics like PageRank. It’s not that you’re going to make any great changes or have a party if your pagerank changes for the better, but it’s good to know. If for no other reason, it validates your hard work at building content and generating backlinks.

The Care & Feeding of Your Feed Reader

[column width="47%" padding="6%"] If you’re into feed readers, then you probably rely on yours to bring you a great deal of the day’s news, whether business or personal.  If you do research on the Internet for any reason, as I do for writing, then your feed reader is likely a very busy place.  I use [...]

PPC Basics – Pay Per Click Introduction

PPC, or Pay Per Click marketing involves an account with a search engine such as Google or Yahoo, and payment for clicks from search results to your site. At Google, it’s called Adwords. Their workings are very similar, so I’ll just talk about Google Adwords here.  Here are the basic components and actions:

• You

Overview of PPC – Pay Per Click Marketing

Pay per click, or PPC, marketing brings in billions of dollars annually from all types of business. Basically, it is the payment to an online advertiser for a click-through from and ad to a website.

Example: A company that sells “blue widgets” will set up a PPC account with Google, Yahoo, or another service